DataD is an expert in market strategy and (market) research. With both qualitative and quantitative research, we go beyond data and provide clear insights into your market segments and into the needs and behaviour of consumers/customers in your market. We translate these insights into action-oriented advice so you can get started right away. We have done this before for these projects.
Crafts are under pressure in Europe. The FPS Economy and Minister Clarinval wish to strengthen a European policy on crafts. To this end, DataD collected best practices in the craft sector in the various member states of the European Union. The conclusions and recommendations were presented at the conference.
We're seeing an increase in the number of wild boars in Flanders! Wild boars are not DataD's usual target group, but they make an interesting research subject. Agentschap voor Natuur en Bos (the Flemish agency for nature and forests) called on DataD to gather information in preparation of consultation sessions in wildlife management areas. A policy is needed on the presence of wild boars.
In business growth, one factor is immensely important: customer satisfaction. It is the heartbeat of any successful business, the compass that guides decisions, products and services. But what exactly is customer satisfaction, and why does it have such an impact? In this blog, we unravel this crucial concept. DataD will help you set up and measure customer satisfaction.
DataD carries out market potential studies to assist companies and organisations in their search for a new location and to substantiate investment decisions. In recent years, we have estimated the potential for fitness centres, indoor playgrounds and supermarkets, among others, for our clients. Read how we approach this.
It is said that every child costs a house, but is that really true? DataD calculated the child cost of Flemish families on behalf of MyFamily. 318 households or single parents with children in Flanders participated in the online survey. Read more about the approach of the survey and the results.
In 2023 we will further develop our CityD and DataD brands. CityD strengthens local and regional dynamics. DataD is an expert in market research & marketing strategy. 2023 was a busy year and in 2024 we will continue to assist companies, organisations and governments in their growth and development.
DataD measures via the Consumeter on behalf of the Walloon Commissariat-General for Tourism how Belgians spend their day trips in Wallonia. The Consumeter enquires about opinions, views and (purchasing) behaviour among 1,500 Belgians, which guarantees representative answers. You want to add your own question to the Consumeter? No problem!
In 2025, the four-yearly sorting analysis of residual waste in Flanders will be held. DataD is developing the methodology and sample definition for OVAM (Public Waste Agency of Flanders) . In preparation, we visited the sorting site, because solid research requires a feel for reality and a link with practice.
What do the Essen people think about municipal services, for example about green areas, sustainability and economy in the municipality? Six years after the previous one, DataD organised another population survey called 'De grote EnquĂȘte' or The Grand Survey.
DataD has become a household name in research within the theme of waste policy. With assignments for OVAM (Public Waste Agency of Flanders) and for the Province of East Flanders around a project about the switch to reusable diapers in Ghent, we already gained a good insight into the waste process. We visited the energy-from-waste plant (incinerator) in Bruges in June 2023.
In the autumn of 2022, DataD investigated on behalf of the NMBS (Belgian Railways) the brand awareness of international trains that depart from Belgium, such as the Thalys, Eurostar and TGV INOUI. Because we were also a partner of the NMBS for this research in 2015, 2017 and 2021, comparison is possible.
Through a market study, we investigated the potential for tasty low-calorie sauces on behalf of a startup. The central question was whether there is a market for tasty cold low-energy sauces.